H. is Hillary Weber-Gale — strategist, creative director, and the person brands call when they're ready to finally tell their story right. Whether you're building your narrative from scratch or it's time for a sharper, bolder version of what you've outgrown, I work at the intersection of positioning, brand narrative, and creative execution. The strategy informs the creative and the creative sharpens the strategy. No brief gets misread. No insight gets diluted. Just clear thinking, bold creative, and a story your customers will finally remember.
Her superpower is that she listens well, synthesizes information across different vectors, and is a tireless defender of keeping your target market engaged creatively and thoughtfully. I always make better marketing decisions by having her on my side.
— Josh Kivenko, CMOShe is thoughtful, meticulous and strategic, yet still wildly creative.
— Meredith Newell, Copy DirectorI've spent the better part of two decades finding the deeper core of what makes brands tick — and turning that into stories worth telling.
About H. →